[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.equum.cz\/co-je-to-linkbuilding-a-k-cemu-slouzi\/#Article","mainEntityOfPage":"https:\/\/www.equum.cz\/co-je-to-linkbuilding-a-k-cemu-slouzi\/","headline":"Co je to linkbuilding a k \u010demu slou\u017e\u00ed","name":"Co je to linkbuilding a k \u010demu slou\u017e\u00ed","description":"Pravdou je, \u017ee jazyky, kter\u00e9 jsou pova\u017eov\u00e1ny za \u201esv\u011btov\u00e9\u201c a kter\u00fdmi se nejsp\u00ed\u0161e domluv\u00edte v zahrani\u010d\u00ed,...","datePublished":"2020-06-22","dateModified":"2020-06-22","author":{"@type":"Person","@id":"https:\/\/www.equum.cz\/author\/#Person","name":"","url":"https:\/\/www.equum.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/8eaf08ef5a7e54fc91db02b2058b03bc913caaaa39c046819bbf43d06bd23c2b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8eaf08ef5a7e54fc91db02b2058b03bc913caaaa39c046819bbf43d06bd23c2b?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"equum.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.equum.cz\/wp-content\/uploads\/kontakt1_3.jpg","url":"https:\/\/www.equum.cz\/wp-content\/uploads\/kontakt1_3.jpg","height":0,"width":0},"url":"https:\/\/www.equum.cz\/co-je-to-linkbuilding-a-k-cemu-slouzi\/","about":["Byznys"],"wordCount":447,"articleBody":"Pravdou je, \u017ee jazyky, kter\u00e9 jsou pova\u017eov\u00e1ny za \u201esv\u011btov\u00e9\u201c a kter\u00fdmi se nejsp\u00ed\u0161e domluv\u00edte v zahrani\u010d\u00ed, se m\u011bn\u00ed rychleji, ne\u017e se je sta\u010d\u00edme nau\u010dit. Zat\u00edmco po druh\u00e9 sv\u011btov\u00e9 v\u00e1lce p\u0159eva\u017eovala ru\u0161tina, pozd\u011bji p\u0159i\u0161la do kurzu n\u011bm\u010dina. Dnes je t\u00edmto jazykem angli\u010dtina.To sebou samoz\u0159ejm\u011b p\u0159in\u00e1\u0161\u00ed n\u011bkolik probl\u00e9m\u016f. P\u0159edn\u011b to, \u017ee n\u011bkter\u00e1 slova z onoho jazyka p\u0159ech\u00e1z\u00ed (by\u0165 zkomolen\u011b) do na\u0161\u00ed mluvy a co je hor\u0161\u00ed, i do technick\u00fdch term\u00edn\u016f, kter\u00e9 mus\u00edme pou\u017e\u00edvat nap\u0159\u00edklad v zam\u011bstn\u00e1n\u00ed.Takov\u00fdm p\u0159\u00edkladem m\u016f\u017ee b\u00fdt i linkbuilding. V\u011b\u0159\u00edm, \u017ee v\u011bt\u0161ina z n\u00e1s se s t\u00edmto slovem doposud nesetkala, a nem\u00e1 tu\u0161en\u00ed, k \u010demu by se mohl vztahovat. I ti, kte\u0159\u00ed angli\u010dtin\u011b rozum\u00ed natolik, aby si tento v\u00fdraz dok\u00e1zali p\u0159elo\u017eit, t\u00e1pou v jeho smyslu. Linkbuilding znamen\u00e1 \u010desky budov\u00e1n\u00ed spojen\u00ed. To n\u00e1m ale p\u0159\u00edli\u0161 ne\u0159ekne. K \u010demu tedy slou\u017e\u00ed?Najdeme jej nap\u0159\u00edklad v metodice SEO, tedy optimalizace webov\u00fdch str\u00e1nek pro vyhled\u00e1va\u010de. Zde tvo\u0159\u00ed velmi d\u016fle\u017eitou sou\u010d\u00e1st a zaji\u0161\u0165uje, \u017ee se p\u0159i vyhled\u00e1v\u00e1n\u00ed dan\u00e9ho slova \u010di fr\u00e1ze odkaz na n\u00e1\u0161 web ocitne v seznamu v\u00fdsledk\u016f na jednom z p\u0159edn\u00edch m\u00edst.V z\u00e1sad\u011b spo\u010d\u00edv\u00e1 ve vytv\u00e1\u0159en\u00ed spojen\u00ed s onou c\u00edlovou internetovou str\u00e1nkou, kterou chceme podpo\u0159it, a podp\u016frn\u00fdmi \u010dl\u00e1nky. Ty maj\u00ed za \u00fakol p\u0159esv\u011bd\u010dit vyhled\u00e1va\u010d, \u017ee se jedn\u00e1 o web, o kter\u00e9m se v souvislosti s vyhled\u00e1van\u00fdm v\u00fdrazem velmi mluv\u00ed, a m\u011bl by jej tedy za\u0159adit ve v\u00fdsledc\u00edch na jedno z p\u0159edn\u00edch m\u00edst.K tomu je v\u0161ak pot\u0159eba vybudovat pr\u00e1v\u011b ono spojen\u00ed. To se d\u011bl\u00e1 dv\u011bma zp\u016fsoby. Za prv\u00e9, sou\u010d\u00e1st\u00ed onoho podp\u016frn\u00e9ho \u010dl\u00e1nku mus\u00ed b\u00fdt onen v\u00fdraz, u kter\u00e9ho chceme, aby byl c\u00edlov\u00fd web podpo\u0159en. Ten se mus\u00ed objevit jak v textu samotn\u00e9m, tak v n\u00e1zvu \u010dl\u00e1nku.A za druh\u00e9 se v \u010dl\u00e1nku mus\u00ed objevit p\u0159\u00edm\u00fd hypertextov\u00fd odkaz na c\u00edlovou internetovou str\u00e1nku. T\u00edm se propojen\u00ed prohloub\u00ed a cel\u00e1 metoda tak bude \u00fa\u010dinn\u011bj\u0161\u00ed.Jak je vid\u011bt, ani znalost angli\u010dtiny ob\u010das nesta\u010d\u00ed k tomu, abychom pochopili v\u00fdznam dan\u00e9ho slova. To v\u0161ak neznamen\u00e1, \u017ee bychom m\u011bli p\u0159estat to zkou\u0161et.                                                                                                                                                                                                                                                                                                                                                                                                 "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Co je to linkbuilding a k \u010demu slou\u017e\u00ed","item":"https:\/\/www.equum.cz\/co-je-to-linkbuilding-a-k-cemu-slouzi\/#breadcrumbitem"}]}]